Tried my hand filming and editing the memories of the season on a replay xd/imovie. It's still a little rough around the edges but I think this last one came together nicely. Enjoy.
Friday, April 13, 2012
Thursday, March 29, 2012
Wednesday, March 28, 2012
Sunday, February 26, 2012
"Buy what we know we can sell"
I think more times then not, people associate our life with day dream action sports bums who are only concerned with snow reports and tides. Yes, I usually get 70-100 days of snowboarding in a season (not including summer shred), and yes I live in a beautiful place with first world problems. People often say "living the dream". I don't take offense to that, it's just that this isn't my dream. Snowboarding will always be a part of my life no matter where I live. But my dream? I think not. We have much bigger plans for ourselves and Transit. These steps are mer building blocks to other "dreams" we want to accomplish.
Being a buyer for snowboard shop is one of those building blocks. I had no real education in buying or business even for that matter. I went to film school for fuck sakes. Aesthetic taste is how I fell into this job. Rummaging through friends attics for their parents vintage clothes, trying different hairstyles, exploring the basic boundaries of what was considered cool. And yes, as egotistical as it sounds, I do feel that I was, and still am somewhat ahead of the curve. I mean, it is my job. I have to order products NOW, that ship in Oct. and have to be relevant all the way through april of 2013. Ten, even five years ago was much more reliant on a buyers taste and what they bring to market. Now manufacturers are crowd sourcing their line based on facebook likes. I pulled my hair earlier this year when my softgoods buy was selling a little soft; what's dead? was it the color? the cut? not enough features? I felt I worked so hard to find the best value outerwear from the most forward companies, but in the end it didn't matter. We didn't have this coat in medium and pink. Frustrating to say the least. That's part of it, and I'm just learning now how to digest it. My boss told me just "buy what we know we can sell".
Seems simple enough right? Welp, back to the spreadsheets.
Being a buyer for snowboard shop is one of those building blocks. I had no real education in buying or business even for that matter. I went to film school for fuck sakes. Aesthetic taste is how I fell into this job. Rummaging through friends attics for their parents vintage clothes, trying different hairstyles, exploring the basic boundaries of what was considered cool. And yes, as egotistical as it sounds, I do feel that I was, and still am somewhat ahead of the curve. I mean, it is my job. I have to order products NOW, that ship in Oct. and have to be relevant all the way through april of 2013. Ten, even five years ago was much more reliant on a buyers taste and what they bring to market. Now manufacturers are crowd sourcing their line based on facebook likes. I pulled my hair earlier this year when my softgoods buy was selling a little soft; what's dead? was it the color? the cut? not enough features? I felt I worked so hard to find the best value outerwear from the most forward companies, but in the end it didn't matter. We didn't have this coat in medium and pink. Frustrating to say the least. That's part of it, and I'm just learning now how to digest it. My boss told me just "buy what we know we can sell".
Seems simple enough right? Welp, back to the spreadsheets.
Thursday, January 5, 2012
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